Change has long become a part of everyday business. New strategies, new structures, new expectations – everything is always in motion. The more things change, the clearer it becomes: thoughtful communication is key. Communication that provides direction, connects people, and makes transformation effective and impactful.

That’s why we’re excited to welcome Dr. Anja Schmidt-Ott to our VOK DAMS Strategy & Consulting team. She brings years of experience in change communication, combining strategic clarity, cultural sensitivity and methodological depth in designing event formats. Her focus is communicating change clearly, bring it to life, and anchoring it sustainably within organizations.

Events as a driver for transformation 

Change doesn't happen by decree. It requires space, dialogue, and formats that move people. Events play a central role in this. They make attitudes visible, create connection, and boil down complex topics – not in theory, but through real experiences.

Especially during phases like mergers & acquisitions, leadership changes, or reorganizations, one thing becomes clear: it’s not enough to communicate objectives. People need to come along for the journey. They need to understand what’s changing, why it matters – and feel that they’re a part of it.

At VOK DAMS, we design formats at the intersection of strategy, culture, and communication. Whether interactive workshops, employee days, community-building events, or brand-driven live communication – our focus is always on creating participation, building clarity, and embedding change effectively in the organization. We support this with event guidelines, communication strategies, internal activations, and digital platforms – for communication that resonates: clear, engaging, and impactful, both internally and externally. 

Empowering leadership 

Leadership plays a crucial role in times of change. It carries responsibility, sets direction, and shapes culture. That’s why we support leaders with formats that empower them to do just that – from leadership workshops and change training to company-wide forums or interactive roadshows. 

Change requires participation – and a shared reason why 

 "Change requires clear communication, real experiences, and a shared understanding of the why," says Dr. Anja Schmidt-Ott. "We design formats that invite people to think along, speak up, and take part. That’s how change becomes more than a top-down project – it becomes a shared journey."

Colja M. Dams, Co-CEO of VOK DAMS, is convinced: "Dr. Anja Schmidt-Ott brings exactly the kind of expertise our clients need today. She approaches change holistically – from strategic goal-setting and cultural embedding to tangible implementation. This is how we create formats that reflect values and make transformation real. Formats that reach people. That make a lasting impact." 

Claudia Köhler-Dams, Co-CEO, adds: "The demand for effective change communication is growing significantly. Companies are no longer looking for rigid concepts – they want formats that make change understandable and impactful. What sets us apart is that we create where culture happens – through real interaction. Anja Schmidt-Ott brings deep experience in both change and live communication, along with a keen sense for organizational dynamics. A real asset for us and for our clients."

Are you interested in event formats that support change effectively? Feel free to reach out:  info@vokdams.de. We look forward to hearing from you.

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